Referral Program
This was a top-to-bottom refresh for Nordstrom Trunk Club, beginning with the strategy. My team implemented a new double-sided program that granted both the current customer and the new referral a credit to their account.
This multi-channel campaign included email, landing pages, and organic social.
Landing Pages
Distinct designs for both the existing customer and for the new referral
IG Stories
Women’s and men’s versions
